Honda Motor : Celebrates 100 Million-Unit Global Production Milestone for Super Cub Series Motorcycles

TOKYO, Japan, October 19, 2017 - Honda Motor Co., Ltd. today announced that cumulative worldwide production of Honda Super Cub series motorcycles this month has reached the 100 million-unit milestone, and held a commemorative ceremony at its Kumamoto Factory, where Super Cub series motorcycles are produced in Japan. The ceremony was attended by Mr. Ikuo Kabashima, Governor of Kumamoto Prefecture, guests and representatives from local municipalities and suppliers, as well as Honda executives and associates, including President & CEO Takahiro Hachigo.

Mass-production of the first-generation Super Cub C100 began in August 1958 at the Yamato Plant (which later became the Wako Plant of Saitama Factory). In 1961, based on Honda's longstanding commitment to 'build products close to the customer,' Honda began production of Super Cub C100 in Taiwan using component parts sets from Japan. Now, Honda produces Super Cub series motorcycles at 16 plants in 15 countries around the world.

When the first-generation Super Cub C100 was first launched, the 2-stroke engine was the mainstream power plant for motorcycles. However, the Super Cub C100 was equipped with an innovative and high-performance 50cc 4-stroke engine which was highly economical and durable. Super Cub C100 also achieved creative and unique designs including the low-floor backbone frame which enhanced the ease of getting on and off, a centrifugal clutch system which required no clutch operations, and the installation of a large plastic leg shield which reduced the amount of dirt splatter and wind experienced by the rider. Moreover, in 2007, Honda began installing Programmed Fuel Injection System (PGM-FI) to Super Cub C100, which further enhanced the environmental performance of the model. While undergoing various advancements, the basic concept has remained unchanged since the introduction of the first-generation and its original style has been carried forward even to current models.

Honda Super Cub series has continued to evolve globally to accommodate the unique cultures and increasingly diversifying customer needs in each country, and it has become an enduring series now sold and enjoyed by customers in more than 160 countries around the world. In 2018, Honda will celebrate the 60th anniversary of Super Cub series sales, and Honda will continue creating attractive products unique to Honda for the joy of its customers all around the world.